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About 4Ward Miami

4Ward Miami is a non-profit organization promoting diversity, economic status, and civil rights in the city of Miami - and beyond! The company uses community engagement, awareness, online programming, cultural arts, and festival entertainment to spread this important message.

Their flagship event, the GayOcho Festival, has become a staple family event the city has come together to attend and support annually.

 

Rizen’s Results in just 24 Months:
Increase in event attendance at the annual Gay8 Festival
Redesigned brand strategy for promoting all initiatives and programs
Decrease in productivity slow-downs

The Challenge

4Ward Miami began with big dreams with only a small team to undertake the many duties required. The company knew they had to:

  • Refresh and unify its branding.
  • Streamline office productivity by adopting organization email, calendars, social media, and task management protocols.
  • Adopt a modern marketing strategy that enhances content creation, audience outreach, and customer support.
  • Grow festival attendance by fine-tuning audience outreach and event messaging.
  • Institute a modern company management system for meetings and team organization.

The Solution

With a focus on streamlining productivity and reaching their target audience effectively, 4Ward Miami's leadership partnered with Rizen to:

  • Engage Rizen's team of marketing experts to help with additional content creation, SEO, and lead generation initiatives.
  • Refresh and unify the company's image with a refreshed brand strategy
  • Adopt GSuite for their email, calendar, and task management needs.
  • Build out a new website on WordPress.
  • Create a social media strategy and content calendar.
  • Streamline meetings with an organized formula for keeping conversations on-point and on time.

The Results

4Ward Miami's partnership with Rizen has paid off in a BIG way. In just 4 years, the organization has streamlined office productivity, refreshed its image, increased audience engagement, grown festival attendance, and is planning even larger initiatives for the future.

"Rizen has been an instrumental partner in 4Ward Miami's success. Their team's expertise in branding, marketing, and technology has helped us reach new heights and accomplish goals we never thought possible. We are grateful for their partnership and look forward to continuing our work together." - Damian Pardo (4Ward Miami Co-Founder)
Rizen Alco Case Study
“This company is incredibly committed. They are good listeners and strategists and are just plain pleasant to work with. I have worked with many companies in this field and Rizen is by far the most responsive AND effective.”

Damian Pardo
Founder, 4Ward Miami

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